This is my blog income report for the month of January 2016.

This post contains affiliate links.

How I earned $2975.42 on my blog in January - I break it down completely, and I'm totally transparent, so you can learn from what I do and make money from home too!

Why write a blog income report?

I know it seems a bit too personal. Maybe even taboo. I’m giving you the real numbers – what I actually earned, and what I spent to do it. But why?

Because I want to inspire you. I want to show you that earning some income from writing a blog, while working from home and being a full-time mama? It’s possible.

I love reading other people’s income reports and seeing how they do things differently. I appreciate other bloggers sharing their insights into the process and the nitty-gritty of blogging. I value the glimpse into someone else’s version of “real life” while they’re making it work as a blogger.

If you are interested in starting a blog of your own, I created a tutorial that will help you start a blog of your own in 4 easy steps, starting at only $3.54 per month (with a discount only through my link) for blog hosting.

Plus, you will receive a free blog domain (a $15 value) through my A Small Orange link if you purchase at least 12 months of blog hosting. And you definitely want to be self-hosted.

Being self-hosted gives you the flexibility to make your blog look exactly the way you want it to, make money from it if you’d like (some free blog platforms restrict this), and truly own your internet “property.”

So I’m giving the same thing back to the community.

Each month, I’ll review what my goals were and how I did with them, along with lessons I learned or insight I gained.

Then, I’ll break down my income and expenses, my traffic, and my income per thousand views.

Finally, I’ll set goals for the next month. Are you ready?

What were my intentions for January?

I skipped these last month, because my income report was late… you’ll see my February intentions in the next report. Sorry about that!

Anyway, you’re probably here for the nitty-gritty money stuff anyway, right?? Let’s go take a look at that!

Income:

Affiliate:

  • Amazon – $1005.28
    My best month so far! This is affiliate income from November, so it includes a lot of Black Friday sales and people gearing up for the holidays. I do NOT expect this to be my “new normal” but I think this month and next month (Nov-Dec affiliate sales) will be awesome.
  • A Small Orange – $0

Products:

  • Etsy (Printables and PDFs) – $280.56
    I LOVE that my Etsy is making money, when all I did was upload all the printables I had already made (in November) and let it sit. I’m sure I could make more if I get my descriptions and tags dialed in better, but I’m happy with how it’s going.
    You can get 40 free listings to start your Etsy shop if you use this link to sign up.
  • EBook Sales (Amazon) – $5.95

Writing:

Advertisements:

  • Display ads (The Blogger Network) – $918.63

Total Income for January 2016: $2975.42

Expenses:

Hosting (A Small Orange) – $0 (I’ve prepaid for a few years.)

Use my link if you want to switch to their hosing – I highly recommend them and so does my web designer – and you’ll get 15% off and a free domain.

Tailwind (Pinterest Scheduler) – $0 (I’ve prepaid for the year.)

Try a free month of premium Tailwind, on me, and see how awesome it is.

DAP (membership software) – $39.99

Fotolia & Other Stock Photos – $29

Paypal Fees – $0

Google mail apps – $6.88

VAs (fiverr and private) – $107

Use my Fiverr link to get a free “gig” – basically one free job performed by a Virtual Assistant for you!

Amazon (S3 & SES) – $12.22

Etsy Seller Fees – $14.74

Equipment/Software – $0

Web Design -$0

Education (books, courses, etc) – $0

Giveaway Prizes & Shipping – $25

Facebook ads – $6.26

I really feel like I’m missing an expense, like I have a physical receipt sitting around somewhere that I’ve forgotten about… but this is about it, anyway.

Total Expenses for January 2016: $241.09

Net Income for January 2016: $2734.33

Traffic report:

How I made over $2000 from my blog in January

 

Last month was definitely higher, and I’m not sure why… maybe some of my holiday-related posts were getting a lot of traffic? This month is a dip comparatively, but still respectable. I have recently worked on my search engine optimization (a few months ago) for several more popular posts, but I really need to pick up my pinterest game to try to drive more traffic… pinterest is a HUGE referrer for my blog, but I don’t have a real strategy other than playing in Tailwind. I’ll let you know as I develop a strategy.

RPM: Revenue per 1000 – $14.24

This is the amount I earned (net) per 1000 views on my site. This number will give me a good metric for comparing different months even when traffic fluctuates. Last month was $11.90 RPM , so this month is up a good amount! I want to see if I can reduce some of my expenses a bit more, to raise this even further. I’m not sure if I’m seeing a good return on investment for some of the things I’m paying for, so I may try cutting out some of it and seeing what the effect is.

For example, I spent $25 this month to participate in an Instagram loop giveaway, to try to gain more followers. When I looked at my chart though, my follower increase followed my normal trajectory with NO “bump” from doing the giveaway! It was a good experiment, but I doubt I’ll do that again unless it’s a really different group of people/accounts and I have reason to believe it will be more beneficial.

I have a stock photo account I keep meaning to close after I save some more of the images (hah!) but I keep forgetting to set aside time to do that, so I keep not closing it, and I keep paying for it. How dumb is that?

And I’m not sure I need to be paying for DAP subscription… I need to compare the feature differences with the one-time payment (i.e., will I still get software updates and support, and so on?)

I might also take a break from some of my VA services (if you’re reading this, please know I love you! I’m just not 100% sure what the effect of your services has been). Toying with the idea even though I really love the services I’m paying for.

If you are interested in starting a blog of your own, I created a tutorial that will help you start a blog of your own in 4 easy steps, starting at only $3.54 per month (with a discount only through my link) for blog hosting.

Plus, you will receive a free blog domain (a $15 value) through my A Small Orange link if you purchase at least 12 months of blog hosting. And you definitely want to be self-hosted.

Being self-hosted gives you the flexibility to make your blog look exactly the way you want it to, make money from it if you’d like (some free blog platforms restrict this), and truly own your internet “property.”

How to start a blog in 4 easy steps

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