This is my blog income report for the month of May 2016.

This post contains affiliate links.

This is my blog income report from May 2016 - read all about my Pinterest Pageviews Plan, how I gained over 5,000 Instagram followers this month, and exactly what my income and expenses looked like.

Why write a blog income report?

I know it seems a bit too personal. Maybe even taboo. I’m giving you the real numbers – what I actually earned, and what I spent to do it. But why?

Because I want to inspire you. I want to show you that earning some income from writing a blog, while working from home and being a full-time mama? It’s possible.

I love reading other people’s income reports and seeing how they do things differently. I appreciate other bloggers sharing their insights into the process and the nitty-gritty of blogging. I value the glimpse into someone else’s version of “real life” while they’re making it work as a blogger.

If you are interested in starting a blog of your own, I created a tutorial that will help you start a blog of your own in 4 easy steps, starting at only $3.54 per month (with a discount only through my link) for blog hosting.

Plus, you will receive a free blog domain (a $15 value) through my A Small Orange link if you purchase at least 12 months of blog hosting. And you definitely want to be self-hosted.

Being self-hosted gives you the flexibility to make your blog look exactly the way you want it to, make money from it if you’d like (some free blog platforms restrict this), and truly own your internet “property.”

So I’m giving the same thing back to the community.

Each month, I’ll review what I did, along with lessons I learned or insight I gained.

Then, I’ll break down my income and expenses along with my traffic.

Are you ready?

How did I do this month?

At the beginning of May, I was finishing up combining my two sites into one (basically, Joyful Abode absorbed my younger site So Damn Domestic, which is why you’ll see a lot of So Damn Domestic logos on images here if you poke around.

I bought Zippy Courses, and moved my course over from DAP – a move that was more expensive this month, but will save money long-term, since I was paying every month for DAP. You can now see my course here, on my subdomain. It’s a relief to cut down that cost each month, and free up a little bit of money for some more VA work or something… I don’t want to do everything myself forever, so it’s nice to be able to outsource some tasks.

Once I had finished the move/site-combination, I was newly energized. I couldn’t wait to drive traffic to Joyful Abode! I had felt pretty divided before, trying to point traffic in two directions… but with just one site, I could send everyone to the same place. YAY!

I made a Pinterest Pageviews Plan, and I’ve been getting started on it. If you look at my account now, you’ll notice I’ve been pinning all my stuff… this is NOT THE PLAN. In fact, it’s not recommended to just pin your own stuff and no one else’s.

But I just wanted to get my stuff ON Pinterest in the first place. I realized that not everything I had done was even on my account, which is a mistake. If people are visiting MY account, they should at least have the chance to be exposed to MY blog posts, right?

I’m using Tailwind to schedule these posts, so that they don’t all flood my boards at once. I’ll tell you more about the plan later though… this is just the setup. And if the Pinterest Pageviews Plan works, and I end up growing the amount of traffic I get from Pinterest, I may end up writing a blog post or ebook about my project, with directions for doing it yourself too.

Pinterest just has SO much potential, and I really decided I needed to tap into it more. I get a ton of traffic from google, and Pinterest is my second-highest referrer. I know it can be even higher if I use it correctly and consistently though.

What else happened?

Instagram:

My instagram account is pretty dialed-in these days! It has been my focus for the last few months, but I feel like it’s doing pretty well without me working too hard on it now. (Hence me moving on to Pinterest. Twitter is next after I get Pinterest worked out!)

I had 18,789 at the beginning of May. By the end of the month, I had 24,669! I mean, I’m just floored at the rate of growth I’m achieving over there. So exciting to be able to reach so many more people!

I’m using the techniques described in the InstaRevealed guides here, and highly recommend the guides if you’re looking for the most effective way to quickly grow your Instagram account. It comes with the most awesome facebook groups of supportive and open businesswomen and men!

Plus, when you purchase the guide, you get to participate in “bubble nets” about once a week, which is a group effort to get more targeted followers – and usually we each get about 300-500 followers on bubble net day! All of the guides are amazing. Definitely check them out if you’re interested in reaching more people on Instagram.

Masterminding:

Also, my friend Jennifer and I used to skype about blogging every week. It was super motivating and kept us both on track and moving forward.

But with my pregnancy and move, and having a little baby, we got out of the routine of it and hadn’t skyped in ages. Finally, I told her I NEEDED her and missed her, and we’ve started up again with our weekly check-ins.

It’s been wonderful and so helpful to have that connection again. I can talk with my husband about my work, but since he’s not a blogger or even really an “internet person,” he can only contribute so much, and sometimes I get the feeling he’s a little bit glazed-over while I chatter on, if you know what I mean.

Having a blogging buddy or group to bounce thoughts and plans off of is key, for sure.

Ad Network Change:

I switched from The Blogger Network to AdThrive for my display ads on my site. That was a little while ago, but since payments are delayed, I was still getting paid from TBN and not AdThrive yet… this month was the final TBN payment, and the first AdThrive payment. Moving forward, it’ll all be AdThrive.

Income:

Affiliate:

Products:

Writing:

Advertisements:

  • Display ads (The Blogger Network) – $520.34
  • Display ads (AdThrive) – $572.78

Total Income for May 2016: $1934.41

Expenses:

Hosting (A Small Orange) – $0 (I’ve prepaid for a few years.)

Use my link if you want to switch to their hosing – I highly recommend them and so does my web designer – and you’ll get 15% off and a free domain.

GoDaddy (domain registrations) – $0

Hosting Matters (domain registrations) – $45

Tailwind (Pinterest Scheduler) – $0 (I’ve prepaid for the year.)

Try a free month of premium Tailwind, on me, and see how awesome it is.

Zippy Courses – $199

Fotolia & Other Stock Photos – $0

Leadpages – $0

Sucuri – $0

Facebook ads – $7.27

Dropbox – $99

Paypal Fees – $9.30

Google mail apps – $13.32

VAs (fiverr and private) – $112

Use my Fiverr link to get a free “gig” – basically one free job performed by a Virtual Assistant for you!

Amazon (S3 & SES) – $26.86

Etsy Seller Fees – $0

Equipment/Software – $

Link In Profile $9.99
This allows me to link to different places from every one of my Instagram posts if I want to – kind of a way to get around the “no clickable links”/only one link in the profile limitations. It’s AMAZING and I think everyone who uses Instagram needs it.

Web Design – $35

Education (books, courses, etc) – $0

Purchases for blog posts – $0

Total Expenses for May 2016: $556.74

Net Income for May 2016: $1377.67

Not my best month, but over $1000 isn’t anything to shake your fist at. I’m happy to be able to contribute to our household’s savings – this is about a month of Montessori tuition for my two big kids!

I was SO focused on the start of my Pinterest plan that I didn’t have much time for anything else blog-related. I barely made any new content, and I wasn’t great with emailing people (email is the WORST!).

Traffic report:

Screen Shot 2016-06-29 at 2.45.38 PM

My traffic is up 49% over last month’s traffic! SO good. It feels more normal now! This is mainly because I have a few posts that do really well during the summer, so those bolster the whole site during the hottest months.

My Pinterest traffic in particular is up 59% over last month as well, which is amazing! Because I haven’t even really started my Pinterest Pageviews Plan yet. Just getting my content ON to Pinterest seems to have really helped things. I hope to get around 150,000 pageviews a month from Pinterest by the end of the year, but we’ll see if I can make it happen.

(The % next to the number of pageviews is percent of referral traffic – not including search and direct visits, not percent of total traffic.)

Screen Shot 2016-06-29 at 2.50.32 PM

Looking forward:

I’m going to continue my Pinterest Pageviews Plan – I should be able to finish scheduling pins of the rest of my website content with Tailwind by the end of June. Then, hopefully I can start on the next phase of the plan. Fingers crossed!

I’ve also been in contact with several brands and companies (who you’re going to love) about potential partnerships. I’m going to try to stay on top of emailing (and following up when I don’t hear back) so that hopefully none of those fall through the cracks.

If you are interested in starting a blog of your own, I created a tutorial that will help you start a blog of your own in 4 easy steps, starting at only $3.54 per month (with a discount only through my link) for blog hosting.

Plus, you will receive a free blog domain (a $15 value) through my A Small Orange link if you purchase at least 12 months of blog hosting. And you definitely want to be self-hosted.

Being self-hosted gives you the flexibility to make your blog look exactly the way you want it to, make money from it if you’d like (some free blog platforms restrict this), and truly own your internet “property.”

How to start a blog in 4 easy steps

2 Comments on May 2016 Blog Income Report – $1934.41

  1. Jen says:

    How large did your blog get before you started earning money from AdThrive and such? I’m not sure when to get into all of that since I just started my blog and seeing slow small growth. Thanks 🙂

    • I don’t remember my traffic at the time but it was over a year into blogging… I added BlogHer ads first, and was so surprised that I actually earned a bit of money each month from it – more than enough to cover hosting costs, which made me super happy!
      But you can start any time, of course.

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